Blurred background image

The First UV Chrome Extension Is Now Live: MATIH, the Missing Alt-Tag Image Highlighter

The First UV Chrome Extension Is Now Live: MATIH, the Missing Alt-Tag Image Highlighter.

There is conventional startup wisdom that states the best tools are those that you build for yourself.

One minor challenge we’ve had at UV is identifying “alt” tags for our clients’ sites. As well as our own.

“Alt” tags, as you probably know if you’ve created at least one simple website within the last 20 years, is a way to communicate to Google (other search engines are available!) or web browser a textual summary of any image on your site. Google rewards your use of “alt” tags with improved SEO, particularly on Google Image related searches. Plus it’s a classic best practice for website creation.

But it’s too easy to miss “alt” tags on sites. Sometimes they are minor or secondary images that you don’t think about, or on a secondary page. So what can you do about these?

Don’t fear, United Virtualities is here! United Virtualities is excited to announce to the world that we’ve built a tool for ourselves — and we’re happy to share it with “the Interwebs” as the kids say, and anyone else who might find it useful.

That tool is “MATIH”: the Missing Alt-Tag Image Highlighter, and the tool does exactly as its name implies: it highlights any images without an alt tag on the screen, to help you find them so you can fix the wording. This is useful in endless SEO circumstances!

But that’s not the most exciting part of this extension. It’s how it was built. United Virtualities has offices around the world (in three continents) but our main development offices are in Argentina and Mexico. And we’re always looking for new ways for Team Argentina to work ever-more-closely with Team Mexico.

And following this spirit of continental cooperation, we’re excited that the Chrome extension was developed hand in hand with Elias Ibarra in Mexico and JJ Segado in Argentina, with support from Agustina Alvarez and Morgan Friedman.

While developing the plugin, each of the four core team members on this project listened to different music:

🎵 Elias’s soundtrack: Jose Jose – Gavilan o Paloma

🎵 JJ’s soundtrack: Ozzy Osbourne – Devil’s Daughter (Holy War)

🎵 Agustina’s soundtrack: Coldplay – A Head Full of Dreams

🎵 Morgan’s soundtrack: Dalida – J’Attendrai

PS: UV is one of the world’s leading Salesforce Commerce Cloud (Demandware) development & strategy teamsContact us to see how we can work together.

Related Ideas

If you got value from this article, you may enjoy these other articles, as well. We’re always adding value!

Types of Staff Augmentation: Long Term or Short Term?
  • ArganoUV
  • Glimpses of ArganoUV
  • Technology

Types of Staff Augmentation: Long Term or Short Term?

What are the two types of staff augmentation?
We Are UV: Ruben Cervantes Ponce
  • ArganoUV
  • Glimpses of ArganoUV
  • Team Profiles

We Are UV: Ruben Cervantes Ponce

Some of us in the world are restless wanderers, moving from one place to another, absorbing...
What Do Salesforce Commerce Cloud Devs Think About the eCommerce Platform?
  • ArganoUV
  • Glimpses of ArganoUV
  • Salesforce Commerce Cloud

What Do Salesforce Commerce Cloud Devs Think About the eCommerce Platform?

What do SF Commerce Cloud developers think of the platform?

Latest ideas

Our latest thinking about SF Commerce Cloud.

Is Staff Augmentation Right for Startups?
  • ArganoUV
  • Technology

Is Staff Augmentation Right for Startups?

For startups, is staff augmentation the right fit?
TELUS and the Digital Experience
  • ArganoUV
  • Contentful

TELUS and the Digital Experience

To provide faster and better help to its customers, TELUS transformed its digital support experience with Contentful. ...
This Week in eCommerce Data: December 3rd, 2021
  • ArganoUV
  • This Week in eCommerce Data

This Week in eCommerce Data: December 3rd, 2021

This week’s ecommerce roundup focuses on Thanksgiving sales, Cyber disappointment, and ecommerce messaging, plus more.

How can we achieve
awesomeness together?