Blurred background image

UV and Lamb Weston: A Mash Made in Heaven

UV and Lamb Weston: A Mash Made in Heaven

Is there a food that is more versatile than the humble potato? If there is then I’m unaware of it. Grown from the ground and hits heavenly flavors, potatoes are plain awesome, whether they’re fried, baked, mashed or boiled. Lamb Weston knows this. These spud specialists are one of the world’s largest producers of frozen french fries, as well as other potato products. Whether you want them diced or mashed, crinkled or straight, Lamb Weston has you covered.

Yet for the large American company, something didn’t peel right. They noticed that their website needed a revamp, and in particular its content management. So they began their search for a quality technology consultancy. And it quickly boiled down to a clear solution: United Virtualities.

The challenge

UV and Lamb Weston: A Mash Made in Heaven“Lamb Weston needed to migrate their main site,” said Sebastian, part of the team of developers that took on the project, “as well as international sites, to Adobe Experience Manager. However, they also wanted the migration to keep intact the entire design of the previous site.”

(Like a magician who sweeps the table cover from beneath the fine display of crockery and glassware, removing the cloth without changing the composition of the decorative table.)

Sebastian was part of a large team that also included Gerardo L. Dueñas, Ulises Pulido, Daniel Carrasco, Luis Alberto, and El Guishe, as well as the QA touch of Nadia Garcia.

“We managed to integrate their services to retrieve product information,” continued Sebastian. “This was done in parallel with keeping their current site live, which kept changing close to the launch date. And we also dealt with all the translations, which included Chinese, German, Dutch, French, Italian, and Spanish.”

UV and Lamb Weston: A Mash Made in HeavenAnd because our default working method here at United Virtualities is from home, we’re not only experienced with online communication, it’s just what we do. “A lot of people helped in this project at different stages,” said Sebastian, “and so our coordination adapted to the size of the team at the current time. We held regular and frequent video calls and constant daily communication via Slack.”

With Lamb Weston’s site fresh out the oven, we can already sense that sweet smell of enhanced success. So what else is there left to do for our project team? As Sebastian recommends: “Let’s go get some fries to celebrate!”

(Speaking of fried, I think I’ve hashed out as many potato puns that can be digested.)

Related Ideas

If you got value from this article, you may enjoy these other articles, as well. We’re always adding value!

Is AEM Ideal for an Omnichannel Strategy?
  • United Virtualities: We are UV
  • Adobe Experience Manager
  • Commerce

Is AEM Ideal for an Omnichannel Strategy?

Is Adobe Experience Manager suitable for omnichannel ecommerce? [...]

How to Migrate from SiteCore to Adobe Experience Manager
  • United Virtualities: We are UV
  • Adobe Experience Manager
  • Commerce

How to Migrate from SiteCore to Adobe Experience Manager

How do you carry out a CMS migration from SiteCore to Adobe Experience Manager? [...]

How to Use Adobe Experience Manager Forms
  • United Virtualities: We are UV
  • Adobe Experience Manager
  • Technology

How to Use Adobe Experience Manager Forms

Forms – one of the fine features of Adobe Experience Manager. [...]

Latest ideas

Our latest thinking about SF Commerce Cloud.

What eCommerce Platforms Are the Major Food & Drink Brands Using?
  • United Virtualities: We are UV
  • Commerce

What eCommerce Platforms Are the Major Food & Drink Brands Using?

What are the best food and drink brands powering their websites with? [...]

Beyond Prime: The Last Five Years of eCommerce and Retail
  • United Virtualities: We are UV
  • Commerce

Beyond Prime: The Last Five Years of eCommerce and Retail

What do the last 5 years of ecommerce reveal about its trajectory in retail? [...]

What eCommerce Platforms Do the Top Electronics Brands Use?
  • United Virtualities: We are UV
  • Commerce

What eCommerce Platforms Do the Top Electronics Brands Use?

Which ecommerce platforms are the very best electronics brands currently using? [...]

How can we achieve
awesomeness together?


UV has acquired SFCC & AEM specialist dev shop, Sawyer EffectLearn all about it!