Welcome to the nineteenth Week in eCommerce Data, where Friday begins with a dose of ecommerce data. In this week’s roundup, ecommerce set to climb to record highs vis-à-vis in-store sales, lower average customer spending forecast for the holiday season. Plus more!
Key ecommerce data
of total retail sales that are expected to be ecommerce during the holiday season, accelerating its share due to the pandemic, comprising $221 billion in the US.
the average spend of customers during the holiday season, that’s down from last year’s average of $637.
after months of uncertainty, Amazon finally announces the dates for its anticipated Prime Day.
the average order value on desktop in Q2, down from $128.33 in the same time last year. AOV was also down on mobile, from $86.46 in Q2 2019 to $84.31 in Q2 2020.
the amount of Top 500 retailers that are now offering curbside pickup as the delivery option has exploded during the pandemic, which ensures contactless means of picking products up.
in Costco’s online sales in the 2020 fiscal year, including a 90% increase in its fiscal fourth quarter.
that H&M are expected to close permanently as it pivots towards ecommerce, although these closures are planned for 2021.
the forecasted value of cloud gaming revenues by 2025 as it continues to skyrocket.