Welcome to the twenty first Week in eCommerce Data, where Friday begins with a dose of ecommerce data. In this week’s roundup, expected global sales that Prime Day took, the growth in B2B. Plus more!
Traditionally B2B has been a forgotten land for great UX. Once upon a time companies had rustic and abrasive systems to receive buyers and clients – it was accepted that it was a transactional entity only. But 2020 has a way of shaping things into place: as people had to stop communicating via traditional ways, we saw a need for B2B to express business ideas in a better way, and more and more clients requesting for a better experience on the web.
We also see the continuous growth of solutions in Latam, which opens a big possibility for markets like Mexico, Brazil, and other countries.
Key ecommerce data
of B2B buyers now conduct at least one-quarter of their business purchasing on a marketplace, as B2B growth accelerates.
the milestone that Amazon’s Prime Day is estimated to have hit in global sales during the 2-day sales surge of October 13-14.
the cut in value of converting dead malls into warehouses, as predicted by Barclays.
the expected increase in holiday sales according to the main trade group for shopping centers, ICSC, amounting to $862 billion.
the amount raised by Nuvemshop, nicknamed as Latin America’s answer to Shopify, with offices in Brazil and Argentina, as ecommerce in the region is going through a boom.
of consumers buy something after seeing posts or comments by others, a number that points to the growing importance of social media’s role in ecommerce.
the current cart abandonment rate, with many consumers struggling to make it all the way to purchase.