
This Week in eCommerce Data: November 27th, 2020
- ArganoUV
- Commerce
- This Week in eCommerce Data

Welcome to the twenty-seventh Week in eCommerce Data, where Friday begins with a dose of ecommerce data. In this week’s roundup, we hear the latest projections for the holiday season, a rebound for must-needed jewelry brands. Plus other ecom news elsewhere!
Key ecommerce data
20-30%
the projected increase in online sales for the holiday season in the US.
down 30%
the sales of jewelry throughout the pandemic, from March to October, according to The NPD Group.
40%
the chunk of Gap’s total sales during its third fiscal quarter that came from online.
175%
the increase in digital sales of Best Buy during Q3.
$280 billion
the value of expected online returns during the holiday season, as consumers remain unable to test, see and try on products, according to Salesforce.
159%
the average gain in shares by 10 leading ecommerce retailers, rising much faster than major stock indices.
31%
the share of total apparel spending this holiday season that is expected for sweatshirts and sweatpants.