Welcome to the 49th Week in eCommerce Data, where Friday begins with a dose of ecommerce data. In this week’s roundup, we look at ecommerce’s global share, CEO worry over social commerce! Plus other ecom news elsewhere!

Key ecommerce data

19% of global retail sales

now come from ecommerce, surging to $26.7 trillion, according to a new UN report.

The 12 biggest US retailers

collectively grew their ecommerce sales by 56.3% in 2020 when compared to 2019.

59% of CEOs

the amount of business chiefs that have concerns that social media channels are not generating sales, despite the explosion of social commerce.

69% increase

in ecommerce sales reported by Under Armour in the first quarter of 2021, with its total sales in North America up 32%.

June, 2021

the expected month that Amazon will hold its yearly Prime Day, earlier than usual and set in a slower quarter in the retail calendar.

$988.6 million

the reported sales in the first quarter of 2021 for Shopify, compared to $470 million the year before. That’s an increase of 110%.

65% of online shoppers

would abandon an online company after an ecommerce data breach, signaling the necessity for strong safety measures surrounding consumer data.

40% of watch time

on ad-supported streaming services is on YouTube, as it is set to launch more ecommerce features, such as highlighting brand links and CTAs.

Double to triple growth

in ecommerce across Europe in 2020, accelerating 2-3 years and in some countries 5 years.