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This Week in eCommerce Data: March 18th, 2022

This Week in eCommerce Data: March 18th, 2022

Welcome to the 88th Week in eCommerce Data, where Friday begins with a dose of ecommerce data. In this week’s roundup, we look at omnichannel habits, mobile ecommerce, and supply chain issues. Plus, other ecommerce news from elsewhere!
 

Key ecommerce data

34% of consumers 

use their smartphones to help them shop in physical stores, highlighting the need for omnichannel experiences. 

51.4% 

the usage of mobile phone for purchasing travel services in February 2022, climbing from 48% in January 2022. 

$400 million

the additional supply chain costs that Walmart reported, as global systems continue to be disrupted. 

$18

the cost of reaching 1,000 people on Facebook for online businesses, a jump from $6 just 2 years ago. 

$18 million

the 2021 revenue sipped up by the baby formula company Bobbie, despite the CEO Laura Modi expecting revenue of $4 million. 

2-year high

in Covid cases in China, as Shenzhen goes into lockdown, while ecommerce marketplaces can now sell home test kits for the first time. 

60% of consumers

say that free return shipping from retailers is a priority when it comes to buying goods online. 

15% higher

revenue in Boeing’s ecommerce arm compared to pre-pandemic levels, which sells parts and data products in the aviation industry. 

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