Blurred background image

This Week in eCommerce Data: July 3rd, 2020

This Week in eCommerce Data: July 3rd, 2020

Welcome to the seventh Week in eCommerce Data, where Friday begins with a dose of ecommerce data. This week focuses on store closures and retail takeovers, more spikes in ecommerce sales, and more! Here’s what to make of the data.

Weekly insight

As the pandemic shows signs of staying for the whole of 2020 we have seen that buyers have replaced their physical purchases with online ones, so the brands who were strong online got stronger while the ones that didn’t react will be affected for as long as they don’t solidify their online channel.

Products that are better suited to a long “stay-at-home” mandate are showing the most successful rates of growth and signs of being unaffected during the Covid-19 pandemic, so if your company carries products that foster activities that became popular in the last couple of months, our suggestion would be to focus on those products and lead with them in your marketing campaigns.

Key ecommerce data

$710 billion 

the forecast for ecommerce sales for the whole of 2020, despite predictions that there will be approximately 20,000-25,000 store closures this year as retailers battle with huge imbalances of online highs and in-store lows.

75% 

the spike in Nike’s online sales in Q4 for the fiscal year, which made up 30% of total sales. This is despite its total revenue for Q4 taking a 38% hit.

300% 

the year-on-year growth of outdoor retailer Pool Central, as the coming of summer is witnessing purchases of pools, pool toys, and other outdoor items.

81% 

the year-on-year growth of ecommerce in May as homebound consumers switched to mostly online shopping.

$500 billion 

the price tag of Mirror, maker of home fitness products, to the retailer Lululemon, which is expected to be finalized in Q2 of the fiscal year.

€2.2 million 

the amount raised by same-day delivery platform Ziticity. Active in France and the Baltics, the logistics platform is set to expand during a period in which ecommerce has never been more vital.

19.5% 

the increase in online sales for coffee and tea retailers, which consists of $653 million.

519% 

growth of ecommerce sales of GameStop in Q1, as the gaming and electronics retailer focussed on their omni-channel capabilities.

 

This Week in eCommerce Data: July 3rd, 2020

Related Ideas

If you got value from this article, you may enjoy these other articles, as well. We’re always adding value!

This Week in eCommerce Data: September 18th, 2020
  • United Virtualities: We are UV
  • Commerce
  • This Week in eCommerce Data

This Week in eCommerce Data: September 18th, 2020

This week focuses on the extra ecommerce revenue stemming from the pandemic, the forecasted growth in...
B2B Pivoting Towards B2C's Higher Digital Experience
  • United Virtualities: We are UV
  • Commerce
  • Salesforce Commerce Cloud

B2B Pivoting Towards B2C's Higher Digital Experience

The pandemic has accelerated B2B’s adoption of digital technology used by B2C yet it has been...
What eCommerce Platforms Are the Top Winterwear Brands Using?
  • United Virtualities: We are UV
  • Commerce

What eCommerce Platforms Are the Top Winterwear Brands Using?

For the leading winterwear brands, which ecommerce platforms are they using? [...]

Latest ideas

Our latest thinking about SF Commerce Cloud.

This Week in eCommerce Data: October 30th, 2020
  • United Virtualities: We are UV
  • Commerce
  • This Week in eCommerce Data

This Week in eCommerce Data: October 30th, 2020

This week focuses on news of Shopify’s expansion and its global partnership with TikTok, and new rounds of store...
What eCommerce Platforms Are the Major Watch Companies Using?
  • United Virtualities: We are UV
  • Commerce

What eCommerce Platforms Are the Major Watch Companies Using?

When it comes to ecommerce platforms, which are the largest watch brands currently using? [...]

Holiday Season Checklist for Gift Giving on Your eCommerce Platform
  • United Virtualities: We are UV
  • Commerce
  • Salesforce Commerce Cloud

Holiday Season Checklist for Gift Giving on Your eCommerce Platform

The gift of giving has become greater over the last few years. Here’s a checklist to ensure you’re fully...

How can we achieve
awesomeness together?


UV has acquired SFCC & AEM specialist dev shop, Sawyer EffectLearn all about it!