Welcome to the 61st Week in eCommerce Data, where Friday begins with a dose of ecommerce data. In this week’s roundup, we look at consumer attitudes, livestream ecommerce, and social media commerce. Plus other ecom news elsewhere!

Key ecommerce data

45% of British consumers

said that next-day delivery would make them more likely to shop with a brand, despite only 66% of retailers offering this service.

8,500 consumers

were asked their most important ecommerce attribute and they responded with “fast delivery.”

37% of ecommerce shoppers

in China have made a purchase during a livestream. With a market value of $60 billion, livestream ecommerce is continuing to grow across the US.

2017

 the last time Twitter had ecommerce functionality as it recently launched a pilot to allow users shop from account profiles.

21.9% increase

in North American revenue for Amazon during the second quarter, boosted by Prime Day yet constrained by last year’s digital boom.

100,000 sellers

that are now doing business on Walmart’s Marketplace, up from 70,000 from last year. In comparison, Amazon’s marketplace counts 6.3 million sellers worldwide.

$50 million

the latest amount raised by the delivery service Merqueo from Colombia, as it continues to expand across all of Latin America.

30-70%

 The drop in sales of retailers in Singapore since the beginning of the pandemic.