Welcome to the 79th Week in eCommerce Data, where Friday begins with a dose of ecommerce data. In this week’s roundup, we look at Cyber Monday disappointment, Thanksgiving sales, and ecommerce messaging! Plus, other ecommerce news from elsewhere!

Key ecommerce data

-1.4%

Sales for Cyber Monday dropped for the first time ever this year, with businesses taking in $10.7 billion. 

1% increase

in year-on-year ecommerce sales during Thanksgiving Day, with sales reaching $6.9 billion. 

94% of first orders

from retail merchants included product images, with Square now making it easier for sellers to take high-quality product photos from a mobile and syncing them to the item catalog. 

124% increase

in out-of-stock messages on ecommerce websites during November when compared to January 2020. 

17.7%

of Black Friday sales were gobbled up by Amazon, with popular purchases including Apple AirPods, Fire TV sticks, and the Revlon Hair Dryer. 

Between $843 and $859 billion

the forecasted value of retail sales in November and December, according to the National Retail Federation. 

$15 million

the amount raised in series A funding by the digital marketplace Meru, which has ambitions of being Latin America’s Alibaba. 

€120 billion

the value of the European online marketplace, with 50% of shoppers using them.