Welcome to the 48th Week in eCommerce Data, where Friday begins with a dose of ecommerce data. In this week’s roundup, we look at global ecommerce value, livestream commerce, and Mailchimp! Plus other ecom news elsewhere!

Key ecommerce data

$4.29 trillion

the value of global ecommerce in 2020, up from $3.46 trillion in 2019. That’s a jump of 24.1% year-on-year, compared to 17.9% in the previous year.

$6 billion

the expected market value of livestream commerce for 2021, with projections of hitting $25 billion by 2023.

2% transaction fee

Mailchimp has announced plans to enter the ecommerce world, offering a free plan with basic functionality in exchange for a transaction fee.

93.3%

the first quarter ecommerce income registered by Crocs, as the footwear brand raises its 2021 outlook and expects sales to grow 40-50%.

$116.2 billion

the forecasted value of Latin American ecommerce by 2023, with the region, still in its infancy on online revenue, growing strong since 2020. In fact, Mexico was the fastest-growing market last year.

25-40%

the expected ecommerce percentage of total sales in many categories, predicted by retailers.

38% of the French

are now using their mobile phones for payment, up from 18% 3 years ago.

110% rise

in revenue of Shopify from last year, representing $989 million.