New Insights into Salesforce Order ManagementJuly 07, 2021
Built directly into the platform, Salesforce Order Management is able to act independently as a stand alone digital solution as well as be deployed alongside any single one of Salesforce cloud’s from Marketing Cloud and Service Cloud to Community Cloud and Commerce Cloud.
When you put Salesforce Order Management next to Salesforce Commerce Cloud, for example, you can pull much more data and analyze it to get better insights into customer behavior and delve into what they are more likely to buy.
Such important info can then be fuel for firing better product recommendations, special offers, and loyalty programs – all working together to accelerate growth and strengthen brand loyalty.
So with that in mind, here are some vital points to keep in mind about Salesforce Order Management – whether you’re simply curious about order management systems or are close to deciding on which OMS you’re going to leverage.
Salesforce Order Management gives high performance
For over two decades now Salesforce has been building strong cloud software, everything from customer relationship management platforms to leading ecommerce platforms. All of which are able to handle the needs of businesses of all shapes and sizes.
The benefits that are part of the order management system include a high-performing platform with a broad third-party ecosystem on AppExchange – of which ArganoUV is part of. On top of that, Salesforce OMS has launched integrations with UPS, DHL, Cybersource, Avalara, and Adyen.
It also offers flexibility in its customization, in which users are able to personalize their experience whether it be the settings or combination of tools on screen. In addition to that, users can add Apex code and Lightning Web Components from the platform.
It’s quite simple to see how the benefits of implementing Salesforce Order Management and the advantages it can provide customers. Its interface is plugged into Lightning and its apps which are customizable and gives a powerful way to view things like orders, fulfillments, and other relevant data.
In addition, its interface has been modified to allow order management system data to be viewed and easily fit into the existing interface that you had used, along with the applications. And the Salesforce Lightning App Builder allows creator customization depending on the user.
The OMS uses the Process Builder as well as Flow Designer that makes possible innovation without too much need of a technical skill set. As an example, with Salesforce Cloud Flow Designer you can build fulfillment and return processes. If you want to build a grace period before orders go to a warehouse, then you can build a 15-minute stop before the request is issued.
Salesforce Order Management fits with 360 Vision
Businesses are joining in with the wholesale move to the cloud at an increasing rate, sparked by the need to have a centralized viewing platform of their customers and their data.
Businesses are heading towards Sales Cloud for a customer data platform; Service Cloud for a customer service platform; Marketing Cloud for powering communications; and Commerce Cloud for powering their ecommerce website.
From here businesses can build better loyalty platforms, support portals, and any other application, and then share it with their customers through Community Cloud, giving them an enhanced brand experience.
Through the Lightning platform you can build rich experiences without the worry of moving data between platforms.
Salesforce Order Management is deeply integrated
Once an online shopper clicks “complete order” it kickstarts a whole new complex chain of events that does end with the customer ripping open the cardboard and getting hold of the product. With Salesforce Order Management, it offers a new level of simple high-touch customer service and then through the fulfillment process.
Salesforce Order Management is a separate product yet is for all intents and purposes intertwined with the interfaces of Commerce Cloud and Service Cloud. Data that stretches from the customer and service case to chat transcripts are all stored in the exact same database.
And with Service Cloud, you get a lot of features like Salesforce Live Agent (a live chat function), which can easily be integrated onto a site. And features like Einstein chatbots enhance the chat experience and so when a customer, for example, asks a live bot, “Where is my order?” they can receive the most accurate status possible.
With Salesforce Order Management being recently brought out of the oven, ArganoUV already has the experience of replatforming brand to the new order management system. That makes us highly equipped with the right tools and experience to integrate Salesforce Order Management with Salesforce Commerce Cloud.
PS: ArganoUV is one of the world’s leading Salesforce B2C Commerce Cloud & Salesforce Order Management tech teams. Contact us to see how we can work together.