The Berlin-based headless content management system Contentful recently hosted the 2021 Fast Forward virtual conference, the 3-day event from November 3-5.
The conference came around amid a year of accelerated growth in ecommerce and corresponding digital investment.
The conference heard firsthand from Contentful’s customers and partners who shared best practices when it comes to building content-driven experiences – from customers including GitHub, Staples, and Wayfair.
Some of the speakers included:
Scott Hanselman, partner program manager at Microsoft
Shawn Mandel, senior vice president at Rogers Communications
Megan Nixon, content strategy lead of global content ops and governance at Wayfair
Rizel Scarlett, developer advocate at GitHub
Dron Sharma, senior product manager at Staples
Steve Sloan, CEO of Contentful
For Contentful, they have expanded their platform over the last 12 months in order to provide digital teams with the ability to speed up the time of development of apps, services, and products.
Among its developments include new features (app hosting and sharing) that help to share apps and update apps that are external to the marketplace of Contentful.
Customers of Contentful now have the option to distribute their apps across the marketplace as well as be able to monetize their IP of custom apps.
“Contentful is at the center of enabling world-class digital experiences with their content platform,” said Brian Lloyd, chief strategist of platforms at Apply Digital. “Our partnership with Contentful, as a leader in this space, has allowed us to create immense value for our customers by reducing time to market, introducing scale and flexibility while driving innovation across the organization.”
The ecosystem of tech partners as well as marketplace solutions provide the foundations to offer businesses the ability to meet their specific ecommerce needs.
“We are very proud of the accomplishments Contentful customers and partners have achieved over the past year,” said Steve Sloan, CEO of Contentful. “The momentum Contentful has experienced has allowed us to invest more in our technology to support our growing customer and partner base.”
Talking about the core of the platform, Steve went on to say that: “More customers than ever are using the Contentful platform to push the boundaries of what is possible with digital experiences, and we are excited to showcase a handful of them at this year’s Fast Forward.”